Facebook advertising lets you get your message in front of your best prospects. In this workshop, CapU instructor Conner Galway shows you how to set up and run a Facebook ad campaign. After this workshop, you will be able to create online advertising that is on target and aligns with your marketing strategy.
In this workshop, you will:
- develop a campaign using Facebook Ad Manager;
- target your audience using Facebook’s built-in tools; and
- test, measure and evaluate your ads.
This workshop is ideal for small-business owners and anyone who wants to use Facebook ads as part of their marketing strategy. No Facebook advertising experience is necessary. Instagram will also be covered briefly. Bring your laptop and be prepared for hands-on practice!
The workshop is Part 3 of a 3 part series on digital marketing skills for small business. In celebration of CapU’s 50th Anniversary, when you register for the 3-Workshop Bundle each workshop will only cost $50 for a total savings of $75 for the series. (Discounted rate is only applicable on the 3-Workshop Bundle).
The North Vancouver Small Business Series is a partnership between Capilano University Continuing Studies & Executive Education and the Economic Partnership North Vancouver (EPNV) (a program of the North Vancouver Chamber). The Series is designed to address real issues that today’s small businesses face.